Copywriter

Benefits:

• Life insurance
• Paid holidays
• Disability insurance
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Copywriter, Federal Government Advertising & Social Media
We are currently seeking a skilled Copywriter with Federal Government experience and 5+ years’ professional copywriting experience to create high-impact content for digital advertising campaigns, social media platforms, public awareness initiatives, and integrated communications programs.

The ideal candidate combines creative excellence with a deep understanding of federal communications, public affairs, and audience engagement strategies. You will support federal clients by developing persuasive advertising copy and engaging organic social media content that advances mission-driven objectives and reaches diverse audiences. To be considered, you must be a U.S. citizen, able to pass a background check for security clearance, and available to work on-site in Washington, DC.

Job Duties / Responsibilities:

• Develop creative and persuasive copy for digital advertising campaigns across paid social, display, search, video, and programmatic channels.
• Write campaign messaging that drives awareness, engagement, recruitment, education, and behavioral change.
• Create compelling headlines, calls-to-action, ad copy variations, and campaign concepts.
• Create engaging organic content for platforms including LinkedIn, Facebook, Instagram, X, and YouTube.
• Develop social media content calendars and campaign messaging strategies.
• Adapt content and tone for specific audiences and platforms while maintaining brand consistency.
• Write captions, social posts, and video scripts.
• Translate complex policy, programmatic, and technical information into clear, audience-friendly messaging.
• Develop content that aligns with agency goals, brand guidelines, and communication strategies.
• Support awareness, outreach, recruitment, public education, and stakeholder engagement campaigns.
• Research target audiences and tailor messaging to maximize impact.
• Ensure all content follows Federal Plain Language Guidelines and agency communication standards.
• Support accessibility and Section 508 best practices where applicable.

Skills & Requirements:

• Bachelor's degree in Communications, Journalism, Marketing, English, Public Relations, or a related field.
• 5+ years of professional copywriting experience.
• Proven experience supporting Federal Government agencies or government contracting environments.
• Strong portfolio demonstrating:
  • Digital advertising campaigns
  • Social media content
  • Public awareness communications
  • Website and marketing content
• Exceptional writing, editing, and proofreading skills.
• Experience translating complex information into clear, actionable messaging.
• Knowledge of federal communications, public affairs, and outreach efforts is preferred.
• Familiarity with social media analytics and performance optimization an asset.
• Experience with content management systems and social media management tools a plus.
• Understanding of SEO and digital marketing best practices preferred.
• Public Trust clearance or ability to obtain one is preferred.