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Posted August 23, 2026

Sales

Brody Pennell Heating and Air
Los Angeles, CA, US Full Time

Job Description

Job Description
Description:

Job Summary: We are seeking a motivated and detail-oriented Sales Lead Coordinator to join our team at Brody Pennell. The ideal candidate will be responsible for managing and optimizing the lead generation process, supporting the sales team, and ensuring that leads are effectively nurtured and converted into opportunities.

Key Responsibilities:

  • Lead Management: Capture, track, and manage incoming sales leads from various sources, including online inquiries, trade shows, and referrals.
  • Lead Qualification: Evaluate and qualify leads based on predefined criteria to ensure they meet the sales team's requirements.
  • Lead Distribution: Assign qualified leads to appropriate sales representatives or teams in a timely manner.
  • CRM Management: Maintain and update the customer relationship management (CRM) system with accurate lead and contact information, activity logs, and follow-up notes.
  • Data Analysis: Monitor and analyze lead generation metrics and performance to identify trends and areas for improvement.
  • Reporting: Generate regular reports on lead generation, conversion rates, and sales pipeline status for management review.
  • Collaboration: Work closely with the sales team to understand their needs, provide support, and address any issues related to lead management.
  • Communication: Act as the point of contact for lead-related inquiries and communications with potential customers.
  • Process Improvement: Develop and implement best practices and processes for lead management to enhance efficiency and effectiveness.
  • Training: Provide training and support to new sales team members on lead management procedures and CRM usage.


Requirements:

Qualifications:

  • High school diploma or equivalent required
  • Previous experience in sales coordination, lead management, or a similar role is advantageous.
  • Familiarity with CRM systems such as Service Titan and Microsoft Office Suite (Excel, Word).
  • Strong organizational skills with the ability to manage multiple tasks and priorities.
  • Excellent communication and interpersonal skills.
  • Attention to detail and strong analytical skills.
  • Ability to work independently and as part of a team.

Working Conditions:

  • Office environment with standard office equipment.
  • Occasional extended hours or shifts may be required based on business needs.
  • Ability to adapt to a fast-paced and dynamic work environment.

Physical Requirements:

  • Sitting for Extended Periods: Ability to sit at a desk and use a computer for the majority of the workday.
  • Typing and Data Entry: Proficiency in typing and using a computer mouse for data entry and communication tasks.
  • Phone Usage: Ability to handle a headset or phone for extended periods.
  • Visual Acuity: Good vision required for reading computer screens and documentation.
  • Hearing: Ability to hear clearly through a headset or phone to effectively communicate with customers.
  • Repetitive Motion: Frequent use of keyboard and mouse, which involves repetitive motion.
  • Manual Dexterity: Adequate manual dexterity for handling phone equipment and performing data entry tasks.

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