Marketing & Graphic Design Associate
Job Description
We are looking for a talented Marketing & Graphic Design Associate to lead the visual and creative output of our marketing department while supporting day-to-day marketing coordination across our corporate team and franchise network. This role is ideal for a skilled graphic designer who also brings strong marketing instincts, WordPress website management experience, and comfort using A.I. tools to work smarter and faster.
Responsibilities
Graphic Design & Creative Production
· Design and produce print collateral, brand assets, presentation decks, marketing materials, and digital graphics using Adobe Photoshop, Illustrator, and InDesign.
· Create and adapt on-brand visual content for social media, email campaigns, franchise marketing kits, direct mail, signage, and promotional materials.
· Develop and maintain brand consistency across all visual touchpoints, ensuring every asset aligns with Mobility City brand standards.
· Design templates and reusable creative assets that franchise owners can customize for local marketing efforts.
· Prepare print-ready files and coordinate with print vendors to ensure accurate production.
Website & Content Management
· Manage and update the Mobility City website through WordPress, including page content, imagery, blog posts, and landing pages.
· Maintain a working knowledge of WordPress themes, plugins, and site structure to troubleshoot issues, implement content updates efficiently, and coordinate with developers when needed.
· Support ongoing SEO and PPC initiatives by coordinating website updates, validating campaign links and tracking, and escalating technical issues when needed.
A.I. & Marketing Technology
· Leverage A.I. tools to accelerate content creation, streamline design workflows, generate copy drafts, and improve overall marketing efficiency.
· Stay current on emerging A.I. applications relevant to graphic design, content production, and digital marketing, and recommend new tools or processes to the team.
Marketing Coordination & Franchise Support
· Track open and escalated marketing issues submitted by franchise owners, coordinate with internal teams or vendors, provide clear status updates, and follow each issue through resolution.
· Provide franchise owners with current, on-brand collateral, campaign materials, templates, and local marketing resources.
· Create and adapt marketing content for local email, SMS, and direct-mail outreach campaigns.
· Maintain an organized library of approved marketing assets, templates, collateral, and campaign resources within MCU so franchise owners can quickly find and use current materials.
· Serve as a day-to-day liaison with the social media agency by sharing product information, service updates, campaign priorities, and new content ideas.
· Coordinate social media reviews and approvals, track agency deliverables, and help ensure content is accurate, timely, and aligned with brand standards.
· Produce and publish the weekly owners' newsletter, including gathering updates, organizing content, proofreading, securing approvals, and coordinating distribution.
· Draft press releases and other marketing or corporate communications for review and approval.
· Support Constant Contact email marketing activities, including maintaining templates and contact lists, organizing audience segments, scheduling campaigns, and reviewing basic campaign results.
· Assist Kevin and the Marketing Department with special projects, administrative needs, meeting preparation, follow-up communication, document organization, and status tracking.
· Help manage the Marketing Department's Microsoft Planner workspace by keeping task assignments, due dates, project status, and team priorities current and visible.
· Perform other related marketing, design, and administrative duties as assigned.
Qualifications
Required
· Bachelor's degree in graphic design, visual communications, marketing, or a related field, or an equivalent combination of relevant education and experience.
· Two or more years of professional graphic design experience with a strong portfolio demonstrating print collateral, brand asset development, presentation design, and digital marketing materials.
· Proficiency in Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign.
· Working knowledge of WordPress, including content updates, page building, and familiarity with themes and plugins.
· Experience using A.I. tools to support design, content creation, and marketing workflows.
· Excellent writing, editing, proofreading, and verbal communication skills.
· Strong attention to detail, sound judgment, and the ability to manage multiple projects and deadlines without losing follow-through.
· Working knowledge of digital marketing fundamentals, including email marketing, social media, website content, SEO, PPC, and campaign tracking.
· Ability to communicate professionally and effectively with franchise owners, internal team members, agencies, and vendors.
· Comfort using Microsoft 365, Microsoft Planner, Constant Contact, spreadsheets, shared asset libraries, and web-based project-management tools.
· A service-oriented mindset, strong organizational skills, and a willingness to take initiative when problems arise.
Preferred
· Experience supporting a franchise, multi-location, retail, healthcare, home-services, or similarly distributed business.
· Experience with motion graphics, video editing, or multimedia content creation.
· Experience using Constant Contact or a comparable email marketing platform.
· Experience coordinating with print vendors and managing production timelines.
· Experience collaborating with a social media agency or outside marketing vendors.
· Familiarity with UX/UI principles as they relate to website content and layout.
Mobility City is a people-first mobility solutions business that helps customers access dependable repair, rental, and mobility equipment services. Our work supports seniors, veterans, and individuals with mobility challenges as they seek to maintain independence and quality of life. With a growing national franchise network, we are building a brand rooted in service, trust, and community impact.
