Marketing & Sales Development Manager

We are seeking a dynamic and results-driven Marketing & Sales Development Manager to join our growing team. In this pivotal role, you will bridge the gap between our marketing strategies and sales execution. You will lead lead-generation initiatives, manage outbound and inbound pipelines, and optimize our revenue growth strategies. The ideal candidate is a strategic thinker, an excellent communicator, and a data-driven leader who knows how to turn prospects into loyal customers.

Core Responsibilities

• Pipeline Management: Design, implement, and oversee outbound and inbound lead generation campaigns to drive predictable revenue growth.
• Cross-Functional Alignment: Collaborate closely with Marketing and Sales teams to ensure brand messaging aligns with sales goals and customer needs.
• Team Leadership: Recruit, train, mentor, and motivate a team of development representatives to hit and exceed monthly targets.
• CRM & Data Analysis: Maintain data integrity within our CRM (HubSpot/Salesforce) and analyze key performance metrics (ROI, conversion rates, customer acquisition costs).
• Market Intelligence: Conduct ongoing competitor research and market analysis to identify new business opportunities and industry trends.

Qualifications & Skills

• Experience: 3–5 years of proven experience in sales development, growth marketing, or a blended marketing/sales management role.
• Education: Bachelor’s degree in Business Administration, Marketing, Communications, or a related field (or equivalent practical experience).
• Tools: Advanced proficiency with CRM platforms (Salesforce or HubSpot) and sales engagement tools.
• Communication: Exceptional verbal, written, and presentation skills to build immediate rapport with stakeholders and prospects.
• Mindset: Highly analytical, goal-oriented, and capable of thrives in a fast-paced environment.
• Industry knowledge: Automation machinery or manufacturing machinery.

Based in Cranston, Rhode Island, Yushin America, Inc. (YAI) is known around the world for our robotics field expertise. We offer a wide range of automation technology for the plastics industry, ranging from individual part-removal robots and end-of-arm-tooling to fully integrated factory automation for assembly, decoration, inspection, and packaging. We stand behind our products with a comprehensive parts inventory, regional service, and 24/7 phone support, 365 days a year. We are the largest subsidiary of Yushin Precision Equipment Co, Ltd. of Japan, one of the world's foremost suppliers of robots for the injection molding industry.