Social Media & Employer Brand Specialist

Social Media & Employer Brand Specialist

Location: Hybrid (Office Tue–Thu, Remote Mon/Fri)

Job Type: Full-Time

HireFrontier is hiring a creative, culturally-tuned Social Media & Employer Brand Specialist to lead always-on content and strategy across our channels, strengthening our employer brand while supporting the Digital Marketing Lead on recruitment marketing initiatives.

%CF; Maintain a consistent daily presence across LinkedIn, Instagram, TikTok, Facebook, YouTube Shorts, Pinterest, and emerging platforms

%CF; Plan, film, edit, and publish short-form video (Reels, TikToks, Shorts) covering career advice, hiring trends, and success stories

%CF; Track trending topics, formats, and sounds relevant to recruitment and workplace culture

%CF; Maintain a content calendar, sharing plans 1–2 weeks ahead

%CF; Build monthly content strategies supporting talent acquisition and employer branding

%CF; Cover career fairs, hiring expos, and recruitment events live, with same-day publishing

%CF; Prepare shot lists and interview questions ahead of events

%CF; Capture authentic behind-the-scenes culture and success-story content

%CF; Manage relationships with creators, influencers, and brand ambassadors end-to-end

%CF; Write creative briefs for designers, photographers, and videographers

%CF; Coordinate production schedules and creative delivery

%CF; Monitor and respond to comments/DMs professionally

%CF; Track KPIs (reach, engagement, applications, conversions) and report monthly

%CF; Support the Digital Marketing Lead across website, job boards, email, CRM, and ATS channels

%CF; Serve as point of contact for marketing vendors and agencies

%CF; Maintain brand consistency across digital assets and campaigns

%CF; Permanent Recruitment

%CF; Temporary & Contract Staffing

%CF; Executive Search

%CF; Recruitment Process Outsourcing (RPO)

%CF; Employer Branding & Talent Marketing

%CF; Willingness to travel to career fairs and industry events

%CF; 0–1 year of social media experience, ideally in staffing/HR/professional services

%CF; Demonstrated short-form video creation and editing ability

%CF; Skilled at spotting and producing trend-driven content quickly

%CF; Experience managing influencer/creator partnerships

%CF; Strong creative writing and briefing skills

%CF; Experience directing content production and external teams

%CF; Proficient in CapCut, Premiere Pro, Final Cut Pro, or similar

%CF; Competitive salary with performance bonuses

%CF; Medical, dental, and vision

%CF; Hybrid flexibility

%CF; Chance to shape a growing company's digital presence

%CF; Ongoing training and access to recruitment technology

%CF; Collaborative, inclusive culture