Digital Marketing & Social Media Manager

Digital Marketing & Social Media Manager

Job Type: 1099 Contract
Hours: 10–20 hours per week

HealthPath Medical & Psychiatric Care provides compassionate, patient-centered medical and psychiatric services. We’re looking for a skilled and dependable Digital Marketing & Social Media Manager (1099 Contractor) to strengthen our online presence—especially on Facebook and LinkedIn—and help us educate, engage, and connect with our community.

What You’ll Do

• Own day-to-day management of Facebook and LinkedIn (posting, optimization, and engagement per guidelines)
• Build and maintain a monthly content calendar aligned with our services and community education goals
• Create content that feels professional, warm, and trustworthy—while following healthcare-appropriate standards
• Write captions and post copy that reflect our brand voice and are easy to understand
• Create/produce short-form video content:
  • Comfortable appearing on camera when needed (or co-hosting/recording)
  • Directing and producing short clips (reels/shorts-style), including basic editing
• Coordinate with our team to highlight services, announcements, seasonal topics, and community outreach
• Track performance and deliver a simple monthly report (reach, engagement, follower growth, top posts, recommendations)
• Optional (if experienced): support basic paid social promotions and campaigns

What We’re Looking For

• 2+ years of experience managing social media for brands and/or clients (healthcare experience is a plus)
• Strong writing skills and attention to detail
• Comfortable creating content using tools like Canva and basic video tools (CapCut, Adobe Express, etc.)
• Knowledge of Facebook and LinkedIn best practices and analytics
• Organized, responsive, and able to work independently with consistent weekly output
• Professional judgment and discretion (healthcare environment)

Nice to Have

• Experience with healthcare, wellness, therapy, or psychiatric practices
• Basic paid social ads experience (Meta and/or LinkedIn)
• Familiarity with brand guidelines and reputation management

Schedule & Working Style

• Flexible schedule with consistent weekly deliverables
• Preference for local candidates (opportunities to capture content on-site), but remote applicants will be considered

To Apply

Please include:

• Resume or LinkedIn profile
• Portfolio or examples (links to 1–3 accounts or campaigns you managed)
• 2–3 short video examples you created (or a link to your work)
• Your availability and preferred compensation structure (hourly vs monthly retainer)